Adobe MAX Conference Day One Coverage

Aloha and welcome to today’s WOW Technology Minute. This is Brent reporting from the Venetian Conference Center and Casino. It’s already apparent this is not your ordinary conference.

Day one is filled with hands-on training and workshops. Most attendees are in training classes all day. Let me explain what I mean by? hands-on training.

Hands-on training is led by an instructor that goes through each step in the lesson on a projector. Students watch the instructor then do the lesson on the machine in front of them. Everyone has the same software and assistants are available to keep the flow of the class going smoothly.

Hands-on is the best method for retention. It’s much better than the normal conference model of? watch and take notes for later.? A lot of attendees here will going home on Thursday with? enhanced? and or new? skills.

I’ll have some Adobe announcements for you tomorrow after I buy some drinks for some Adobe employees tonight.

From Adobe MAX in beautiful Las Vegas, Nevada, this is Brent Norris for the World Organization of Webmasters and the WOW Technology Minute.

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